Evangelical Ambassadors

Value Accelerator Clients Only - Log in for access Why Savvy Leaders Focus Relentlessly On Their Scalable Niche

Value Accelerator Clients Only - Log in for access Where We'll Find Your Scalable Niche

Value Accelerator Clients Only - Log in for access Identifying Your Dream Clients

Discover the three types of clients and how to define your dream client

Value Accelerator Clients Only - Log in for access Identifying your Winds & Tides

How to identify the winds and tides affecting your business and your dream clients

Value Accelerator Clients Only - Log in for access Analysing Your Winds & Tides

How to analyse the impact of the winds and tides on your business and your niche

Value Accelerator Clients Only - Log in for access Scoring Your Winds & Tides

How to score the impact of the winds and tides on your business and your niche and build them into your plans.

Value Accelerator Clients Only - Log in for access The Trifecta of Scaling

Value Accelerator Clients Only - Log in for access Competitive Reach

Value Accelerator Clients Only - Log in for access Hidden Pains

Value Accelerator Clients Only - Log in for access Trigger Statement Introduction

An introduction to the Trigger Statement - why you need it, how it works, and some good and bad examples. Plus a workbook to use with the other videos

Value Accelerator Clients Only - Log in for access What's their problem

A deep dive into the burning problem keeping your customer awake at night, staring at the ceiling, heart pounding.

Value Accelerator Clients Only - Log in for access The Dream Outcome

In this video, we'll identify the things, results and outcomes you deliver for you customer, and identify the real reason they buy from you

Value Accelerator Clients Only - Log in for access The Grand National

The Grand National at Aintree is famous for it's ridiculous jumps and fences - your customer faces the same when buying from you. In this video, you'll identify those hurdles.

Value Accelerator Clients Only - Log in for access Pulling it all together

Finally, we take the outputs from the problem, the dream outcome, and the grand national and pull them together into your trigger statement

Value Accelerator Clients Only - Log in for access An Introduction to Positioning

You've attracted them with your Trigger Statement, now discover how to build your uniqueness and differientiation.

Value Accelerator Clients Only - Log in for access Setting the Context for Your Offer

We seldom buy in isolation. We're always comparing. In this lesson, you'll learn how to frame your product against your competition.

Value Accelerator Clients Only - Log in for access How to Present Your Offer

Learn how to use your competitor's greatest strength against them

Value Accelerator Clients Only - Log in for access Premium Pricing

Discover why you should be charging premium prices (and why your customers will get better results if you do!)

Value Accelerator Clients Only - Log in for access Pricing Thought Exercises

Four exercises to help you determine how much you should be putting up your prices right now!

Value Accelerator Clients Only - Log in for access Designing Your Business Model

Use the Value Activity Map to identify your core competencies and summarise your value propostion

Value Accelerator Clients Only - Log in for access Introduction to Automatic Customers

What you can expect from the Automatic Customer videos...

Value Accelerator Clients Only - Log in for access Introduction To TEACH

Discover the three elements of the TEACH Sales Methodology

Value Accelerator Clients Only - Log in for access Principles 1 to 5

Discover the first five principles of implmenting the TEACH sales methodology,

Value Accelerator Clients Only - Log in for access Principles 6 to 10

The final 5 princples in the TEACH methodology

Value Accelerator Clients Only - Log in for access How to Use the Principles

Suggestions and ideas for embedding the TEACH principles in your organisation

Value Accelerator Clients Only - Log in for access The Four Factors of TEACH Sales Leadership

Discover the two key questions that drive sales success and the four factors that ensure you have a scalable, repeatable, reliable sales engine

Value Accelerator Clients Only - Log in for access TEACH Sales Management 1 - Your Sales Process

Explains why people won't like your new sales management approach, but why you should do it anyway. And covers the first step for creating a sales management culture

Value Accelerator Clients Only - Log in for access TEACH Sales Management 2 - Your Sales Management Process

Covering the three key elements of sales performance management, how to design your metrics, and the three most important sales management meetings